{"id":12285,"date":"2017-12-18T17:00:00","date_gmt":"2017-12-18T08:00:00","guid":{"rendered":"https:\/\/nkzw.jp\/igf\/2017\/12\/18\/en-philo-igf-2017-geneva-stiegler-pharmakon\/"},"modified":"2017-12-18T17:00:00","modified_gmt":"2017-12-18T08:00:00","slug":"en-philo-igf-2017-geneva-stiegler-pharmakon","status":"publish","type":"post","link":"https:\/\/nkzw.jp\/igf\/2017\/12\/18\/en-philo-igf-2017-geneva-stiegler-pharmakon\/","title":{"rendered":"Stieglerian Pharmakon on Global IGF 2017 Geneva \u2014 Pharmakon (both poison and remedy)"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/nkzw.jp\/wp-content\/uploads\/2026\/07\/en-philo-igf-2017-geneva-stiegler-pharmakon_thumbnail-1.svg\" alt=\"Thumbnail\"><\/p>\n<blockquote>\n<p>This essay applies the conceptual framework of the <strong>Philosophy of Technology \/ Phenomenology<\/strong> \u2014 most prominently associated with <strong>Bernard Stiegler<\/strong> \u2014 to re-read the Global IGF 2017 Geneva conference. Target audience: researchers, doctoral students, policy analysts, and executives.<\/p>\n<\/blockquote>\n<h2>Introduction: The Problem<\/h2>\n<p>Stiegler argued that technology is always pharmakon \u2014 both poison and remedy. Discussion of AI\u521d\u8b70\u8ad6 at Global IGF engages how to socially calibrate technology&#39;s pharmakon character.<\/p>\n<p>This essay argues that the multistakeholder process of Global IGF becomes intelligible in its specificity only through the concept of <strong>Pharmakon (both poison and remedy)<\/strong>, and that the concept itself undergoes transformation under the new material of digital space. Describing this mutual transformation is the task of this essay.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/nkzw.jp\/wp-content\/uploads\/2026\/07\/en-philo-igf-2017-geneva-stiegler-pharmakon_h1-1.svg\" alt=\"Analytical Framework\"><\/p>\n<h2>Critique of the attention economy<\/h2>\n<p>The structure by which the attention of Switzerland&#39;s youth is exploited by the platform economy is precisely what Stiegler criticized as the &quot;attention economy.&quot; Countermeasures discussed at 2017 contain the possibility of transition to a &quot;contributory economy.&quot;<\/p>\n<p>The conference theme &quot;Shape Your Digital Future!&quot; carries implications beyond a mere policy slogan. It can be positioned as a contemporary reformulation, in digital-era vocabulary, of the kinds of questions Bernard Stiegler problematized.<\/p>\n<p>The form of the Global IGF stands between the principle of national sovereignty and the logic of a global public realm that transcends it.<\/p>\n<h2>Transition to contributory economy<\/h2>\n<p>Bernard Stiegler&#39;s concepts are not confined to abstract philosophical discussion; they apply to the concrete agenda items debated at the 2017 conference. We examine that application below.<\/p>\n<h3>1. Application to &quot;AI\u521d\u8b70\u8ad6&quot;<\/h3>\n<p>Discussion of &quot;AI\u521d\u8b70\u8ad6&quot; can be positioned, from the perspective of Bernard Stiegler&#39;s <strong>Pharmakon (both poison and remedy)<\/strong>, as a central problematic. In Switzerland&#39;s context, the three layers of regulatory design, social implementation, and citizen participation around AI\u521d\u8b70\u8ad6 are particularly at stake.<\/p>\n<h3>2. Application to &quot;IoT&quot;<\/h3>\n<p>Discussion of &quot;IoT&quot; can be positioned, from the perspective of Bernard Stiegler&#39;s <strong>Pharmakon (both poison and remedy)<\/strong>, as a derivative problematic. In Switzerland&#39;s context, the three layers of regulatory design, social implementation, and citizen participation around IoT are particularly at stake.<\/p>\n<h3>3. Application to &quot;\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf&quot;<\/h3>\n<p>Discussion of &quot;\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf&quot; can be positioned, from the perspective of Bernard Stiegler&#39;s <strong>Pharmakon (both poison and remedy)<\/strong>, as a peripheral yet important problematic. In Switzerland&#39;s context, the three layers of regulatory design, social implementation, and citizen participation around \u30d3\u30c3\u30b0\u30c7\u30fc\u30bf are particularly at stake.<\/p>\n<h3>4. Application to &quot;\u30b8\u30a7\u30f3\u30c0\u30fc&quot;<\/h3>\n<p>Discussion of &quot;\u30b8\u30a7\u30f3\u30c0\u30fc&quot; can be positioned, from the perspective of Bernard Stiegler&#39;s <strong>Pharmakon (both poison and remedy)<\/strong>, as a peripheral yet important problematic. In Switzerland&#39;s context, the three layers of regulatory design, social implementation, and citizen participation around \u30b8\u30a7\u30f3\u30c0\u30fc are particularly at stake.<\/p>\n<h3>5. Application to &quot;\u56fd\u9023\u9023\u643a&quot;<\/h3>\n<p>Discussion of &quot;\u56fd\u9023\u9023\u643a&quot; can be positioned, from the perspective of Bernard Stiegler&#39;s <strong>Pharmakon (both poison and remedy)<\/strong>, as a peripheral yet important problematic. In Switzerland&#39;s context, the three layers of regulatory design, social implementation, and citizen participation around \u56fd\u9023\u9023\u643a are particularly at stake.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/nkzw.jp\/wp-content\/uploads\/2026\/07\/en-philo-igf-2017-geneva-stiegler-pharmakon_h2-1.svg\" alt=\"Philosophical Structure\"><\/p>\n<h2>Implications for Executives and Practitioners<\/h2>\n<p>The philosophical reflection of this essay is not merely academic. The Bernard Stiegler perspective carries three practical implications for executives operating in Switzerland.<\/p>\n<p>First, it raises the reflexive question of how the firm&#39;s business model connects to the logic of <strong>Pharmakon (both poison and remedy)<\/strong>. Second, in dialogue with regulators and civil society, it suggests dimensions of consensus formation that purely technical arguments cannot reach. Third, it indicates that the long-term ground of business legitimacy lies not so much in technical advantage or market share as in participation in such philosophical-normative debates.<\/p>\n<h2>Academic Positioning and Future Research<\/h2>\n<p>The argument of this essay attempts to graft a philosophical perspective onto the mainstream political-science and legal approaches to internet governance research. Three future research questions follow.<\/p>\n<ol>\n<li>Verification of the applicability of Bernard Stiegler&#39;s framework to other IGF conferences<\/li>\n<li>Comparative contrast between <strong>Philosophy of Technology \/ Phenomenology<\/strong> and other theoretical traditions<\/li>\n<li>Exploration of dialogue possibilities with the indigenous intellectual traditions of Switzerland<\/li>\n<\/ol>\n<p>In particular, the third point has the potential to liberate IGF research from West-centric debate and open a more multi-layered discursive space.<\/p>\n<hr>\n<p><strong>Primary Sources<\/strong><\/p>\n<ul>\n<li>IGF Secretariat. Annual Reports of Global IGF.<\/li>\n<li>Global IGF 2017 Geneva Conference Materials.<\/li>\n<li>Nakazawa Yuki Blog. <a href=\"https:\/\/nkzw.jp\/category\/igf\/\">https:\/\/nkzw.jp\/category\/igf\/<\/a><\/li>\n<\/ul>\n<p><strong>Secondary Sources (Philosophy)<\/strong><\/p>\n<ul>\n<li>Works of Bernard Stiegler (representative texts of Philosophy of Technology \/ Phenomenology)<\/li>\n<\/ul>\n<hr>\n<p>*This piece belongs to the <strong>academic essays (philosophy series)<\/strong>. The author&#39;s views do not necessarily represent those of any institutional affiliation. Feedback and critique are welcome.*<\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"ScholarlyArticle\",\"headline\":\"Stieglerian Pharmakon on Global IGF 2017 Geneva \u2014 Pharmakon (both poison and remedy)\",\"inLanguage\":\"en\",\"author\":{\"@type\":\"Person\",\"name\":\"\u4e2d\u6fa4\u7950\u6a39\"},\"publisher\":{\"@type\":\"Person\",\"name\":\"Yuki Nakazawa\"},\"datePublished\":\"2017-12-31T00:00:00.000Z\",\"keywords\":\"academic, philosophy, Philosophy of Technology \/ Phenomenology, Bernard Stiegler, Global IGF, english, Stiegler, pharmakon, attention economy, philosophy of technology\",\"isAccessibleForFree\":true,\"about\":[{\"@type\":\"Person\",\"name\":\"Bernard Stiegler\"},{\"@type\":\"Thing\",\"name\":\"Philosophy of Technology \/ Phenomenology\"}]}<\/script><\/p>\n<h2>\u66f4\u65b0\u5c65\u6b74<\/h2>\n<p>\u7b2c1\u7a3f\u6295\u7a3f 2026\u5e747\u670814\u65e5 16\u664256\u5206\uff08\u8a18\u4e8b\u30b3\u30f3\u30c6\u30f3\u30c4\u30a2\u30c3\u30d7\uff09<\/p>\n<p><em>\u2014 \u4e2d\u6fa4\u7950\u6a39<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This essay applies the conceptual framework of the Philosophy of Technology \/ Phenomenology \u2014 most prominently associated with Bernard Stiegler \u2014 to re-rea<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,3,5],"tags":[1040,1528,1525,160,459,1527,1041,1120,1524,1526],"class_list":["post-12285","post","type-post","status-publish","format-standard","hentry","category-global-igf","category-igf","category-philosophical-inquiry","tag-academic","tag-attention-economy","tag-bernard-stiegler","tag-english","tag-global-igf","tag-pharmakon","tag-philosophy","tag-philosophy-of-technology","tag-philosophy-of-technology-phenomenology","tag-stiegler"],"_links":{"self":[{"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/posts\/12285","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/comments?post=12285"}],"version-history":[{"count":0,"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/posts\/12285\/revisions"}],"wp:attachment":[{"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/media?parent=12285"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/categories?post=12285"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nkzw.jp\/igf\/wp-json\/wp\/v2\/tags?post=12285"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}