This essay applies the conceptual framework of the Postmodern Sociology — most prominently associated with Jean Baudrillard — to re-read the AI IGF 2025 Norway conference. Target audience: researchers, doctoral students, policy analysts, and executives.
Introduction: The Problem
The dominance of simulacra analyzed by Baudrillard reaches an extreme in the digitalized present. AI IGF harbors a hyperreal discussion space yet still generates real normative effects — an ambivalent venue.
This essay argues that the multistakeholder process of AI IGF becomes intelligible in its specificity only through the concept of Simulacra and the hyperreal, and that the concept itself undergoes transformation under the new material of digital space. Describing this mutual transformation is the task of this essay.
Semiotics of IGF
AI規制 debated at Norway in 2025 often circulates more as simulacra in media representation and policy documents than as actual platform events. Related debates in Norway unfold within this chain of signs.
Each session's agenda-setting can be read as a contemporary restaging of the Jean Baudrillard-type problematic.
The form of the Global IGF stands between the principle of national sovereignty and the logic of a global public realm that transcends it.
Discussion without referent
Jean Baudrillard's concepts are not confined to abstract philosophical discussion; they apply to the concrete agenda items debated at the 2025 conference. We examine that application below.
1. Application to "AI規制"
Discussion of "AI規制" can be positioned, from the perspective of Jean Baudrillard's Simulacra and the hyperreal, as a central problematic. In Norway's context, the three layers of regulatory design, social implementation, and citizen participation around AI規制 are particularly at stake.
2. Application to "AGI議論"
Discussion of "AGI議論" can be positioned, from the perspective of Jean Baudrillard's Simulacra and the hyperreal, as a derivative problematic. In Norway's context, the three layers of regulatory design, social implementation, and citizen participation around AGI議論 are particularly at stake.
3. Application to "AI倫理"
Discussion of "AI倫理" can be positioned, from the perspective of Jean Baudrillard's Simulacra and the hyperreal, as a peripheral yet important problematic. In Norway's context, the three layers of regulatory design, social implementation, and citizen participation around AI倫理 are particularly at stake.
4. Application to "国連連携"
Discussion of "国連連携" can be positioned, from the perspective of Jean Baudrillard's Simulacra and the hyperreal, as a peripheral yet important problematic. In Norway's context, the three layers of regulatory design, social implementation, and citizen participation around 国連連携 are particularly at stake.
5. Application to "WSIS成果"
Discussion of "WSIS成果" can be positioned, from the perspective of Jean Baudrillard's Simulacra and the hyperreal, as a peripheral yet important problematic. In Norway's context, the three layers of regulatory design, social implementation, and citizen participation around WSIS成果 are particularly at stake.
Implications for Executives and Practitioners
The philosophical reflection of this essay is not merely academic. The Jean Baudrillard perspective carries three practical implications for executives operating in Norway.
First, it raises the reflexive question of how the firm's business model connects to the logic of Simulacra and the hyperreal. Second, in dialogue with regulators and civil society, it suggests dimensions of consensus formation that purely technical arguments cannot reach. Third, it indicates that the long-term ground of business legitimacy lies not so much in technical advantage or market share as in participation in such philosophical-normative debates.
Academic Positioning and Future Research
The argument of this essay attempts to graft a philosophical perspective onto the mainstream political-science and legal approaches to internet governance research. Three future research questions follow.
- Verification of the applicability of Jean Baudrillard's framework to other IGF conferences
- Comparative contrast between Postmodern Sociology and other theoretical traditions
- Exploration of dialogue possibilities with the indigenous intellectual traditions of Norway
In particular, the third point has the potential to liberate IGF research from West-centric debate and open a more multi-layered discursive space.
Primary Sources
- IGF Secretariat. Annual Reports of AI IGF.
- AI IGF 2025 Norway Conference Materials.
- Japan IGF Support Organization. https://japanigf.jp/
- Nakazawa Yuki Blog. https://nkzw.jp/category/igf/
Secondary Sources (Philosophy)
- Works of Jean Baudrillard (representative texts of Postmodern Sociology)
*This piece belongs to the academic essays (philosophy series). The author's views do not necessarily represent those of any institutional affiliation. Feedback and critique are welcome.*
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第1稿投稿 2026年6月26日 12時23分（記事コンテンツアップ）
— 中澤祐樹
